Driving results through social networks : how top organizations leverage networks for performance and growth
By: Cross, Rob.
Contributor(s): Thomas, Robert J.
Material type:
BookPublisher: San Francisco Jossey-Bass 2009Description: xxi, 217p.ISBN: 9780470392492.Subject(s): Business networks | Social networks | ManagementDDC classification: 658.044 | C884d Summary: Driving Results Through Social Networks shows executives and managers how to obtain substantial performance and innovation impact by better leveraging these traditionally invisible assets. For the past decade, Rob Cross and Robert J. Thomas have worked closely with executives from over a hundred top-level companies and government agencies. In this groundbreaking book, they describe in-depth how these leaders are using network thinking to increase revenues, lower costs, and accelerate innovation.
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
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Books
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PK Kelkar Library, IIT Kanpur | General Stacks | 658.044 C884d (Browse shelf) | Available | GB1330 |
Total holds: 0
Driving Results Through Social Networks shows executives and managers how to obtain substantial performance and innovation impact by better leveraging these traditionally invisible assets. For the past decade, Rob Cross and Robert J. Thomas have worked closely with executives from over a hundred top-level companies and government agencies. In this groundbreaking book, they describe in-depth how these leaders are using network thinking to increase revenues, lower costs, and accelerate innovation.
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