SOCIAL JUDGMENT : ASSIMILATION AND CONTRAST EFFECTS IN COMMUNICATION AND ATTITUDE CHANGE
By: Sherif, Muzafer.
Contributor(s): Hovland, Carl I.
Material type:
BookSeries: Yale Studies In Attitude and Communication, V. ;4. Publisher: New Haven Yale University Press c1961Description: 218p.Subject(s): Sociology -- Attitude Change | Judgment -- Sociology | Communication -- SociologyDDC classification: 301.154 | Sh53s
| Item type | Current location | Collection | Call number | url | Status | Date due | Barcode | Item holds |
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PK Kelkar Library, IIT Kanpur | COMPACT STORAGE (BASEMENT) | 301.154 Sh53s (Browse shelf) | Book Request | Available | 75686 |
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