Essentials of marketing : a global management approach [8th ed.]
By: Perreault, William D | McCarthy, E Jerome.
Material type:
Visual materialPublisher: Irwin Mcgraw-Hill 2000Subject(s): 658.8 P426e8DDC classification: A135606 | A1.2
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
USB/CD/DVD
|
PK Kelkar Library, IIT Kanpur | CARS | A135606 A1.2 (Browse shelf) | Reference | ER1288 |
Total holds: 0
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| A135560 A3.1 Encyclopaedia Britannica 2002 | A135560 A3.1 Encyclopaedia Britannica 2002 | A135605 A1.3 Principles of marketing [8th ed.] | A135606 A1.2 Essentials of marketing | A135677 A1.3 Pricing derivative securities | A135681 A1.3 Student Assistant and data sets for Marketing Research [2nd ed.] | A135749 GA1.3 Making hard decisions with Decision Tools (R) |
Student'S Resource Cd-Rom
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