Management of new product launches and other marketing projects
By: Lodato, Michael W.
Material type:
BookPublisher: New Delhi Authorhouse 2008Description: 135p.ISBN: 9781434390844.Subject(s): New products--Management | New products--MarketingDDC classification: 658.575 | L82m
| Item type | Current location | Collection | Call number | url | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Books
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PK Kelkar Library, IIT Kanpur | COMPACT STORAGE (BASEMENT) | 658.575 L82m (Browse shelf) | Book Request | Available | A176268 |
Total holds: 0
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| 658.575 J485d Design management case studies | 658.575 K145 NEW PRODUCT | 658.575 K145n NEW PRODUCT VENTURE MANAGEMENT | 658.575 L82m Management of new product launches and other marketing projects | 658.575 N42 NEW PRODUCTS/NEW PROFITS | 658.575 P652 M MASS CUSTOMIZATION | 658.575 T365R RELIABILITY AND WARRANTIES |
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