Business-to-business marketing [4 vols.]
By: Ellis, Nick, Ed.
Contributor(s): Tadajewski, Mark ,Ed.
Material type:![materialTypeLabel](/opac-tmpl/lib/famfamfam/BK.png)
Contents:
Contents: v. 1. Introducing B2B marketing -- v. 2. Channels, chains and inter-organizational relationships -- v. 3. Industrial networks and B2B marketing strategy -- v. 4. B2B marketing programmes.
Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|
![]() |
PK Kelkar Library, IIT Kanpur | General Stacks | 658.804 B964 (Browse shelf) | vol.2 | Available | A174745 | ||
![]() |
PK Kelkar Library, IIT Kanpur | General Stacks | 658.804 B964 (Browse shelf) | vol.3 | Available | A174746 | ||
![]() |
PK Kelkar Library, IIT Kanpur | General Stacks | 658.804 B964 (Browse shelf) | vol.4 | Available | A174747 | ||
![]() |
PK Kelkar Library, IIT Kanpur | General Stacks | 658.804 B964 (Browse shelf) | vol. 1 | Available | A174744 |
Total holds: 0
Browsing PK Kelkar Library, IIT Kanpur Shelves , Collection code: General Stacks Close shelf browser
658.804 B964 Business-to-business marketing [4 vols.] | 658.804 B964 Business-to-business marketing [4 vols.] | 658.804 B964 Business-to-business marketing [4 vols.] | 658.804 B964 Business-to-business marketing [4 vols.] | 658.804 H229T TECHNICAL MARKETING COMMUNICATION | 658.804 H976B BUSINESS MARKETING MANAGEMENT | 658.804 H976B9 BUSINESS MARKETING MANAGEMENT |
Contents: v. 1. Introducing B2B marketing -- v. 2. Channels, chains and inter-organizational relationships -- v. 3. Industrial networks and B2B marketing strategy -- v. 4. B2B marketing programmes.
There are no comments for this item.