MARKETING RESEARCH AND CONSUMER BEHAVIOUR
By: Sumathi,S.
Contributor(s): Saravanavel,P.
Material type:
BookPublisher: Vikas Publishing House Pvt. Ltd., New Delhi 2003Description: xvi,761.ISBN: 8125914765.Subject(s): Consumer Behavior | Marketing ResearchDDC classification: 658.8342 | SU61M
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Books
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PK Kelkar Library, IIT Kanpur | General Stacks | 658.8342 SU61M (Browse shelf) | Available | A149475 |
Total holds: 0
Browsing PK Kelkar Library, IIT Kanpur Shelves , Collection code: General Stacks Close shelf browser
| 658.8342 SO47C4 CONSUMER BEHAVIOR | 658.8342 SQ47C CONSUMER BEHAVIOUR | 658.8342 ST32M6 MOTIVATION AND LEADERSHIP AT WORK | 658.8342 SU61M MARKETING RESEARCH AND CONSUMER BEHAVIOUR | 658.8342 SZ47U UNDERSTANDING THE CONSUMER | 658.8342 UN2 UNDERSTANDING CONSUMER DECISION MAKING | 658.8342 W499B BUILDING BRANDS AND BELIEVERS |
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