MARKET DRIVEN STRATEGY
By: Day,George S.
Material type:
BookPublisher: Free Press, New York 1999Description: xix,405.ISBN: 068486536X.Subject(s): Marketing -- Management | Strategic PlanningDDC classification: 658.802 | D33M
| Item type | Current location | Collection | Call number | url | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Books
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PK Kelkar Library, IIT Kanpur | COMPACT STORAGE (BASEMENT) | 658.802 D33M (Browse shelf) | Book Request | Available | A135691 |
Total holds: 0
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| 658.802 B623H HANDBOOK OF MARKETING AND SOCIETY | 658.802 B681m2 MARKETING SIMULATION ANALYSIS FOR DECISION MAKING | 658.802 C855m2 MARKETING DECISION MAKING | 658.802 D33M MARKET DRIVEN STRATEGY | 658.802 D356s3 DECISION SUPPORT SYSTEMS | 658.802 D72s Strategic marketing decisions in global markets | 658.802 F651S SEMIOTICS MARKETING AND COMMUNICATION. |
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