CONSUMER BEHAVIOR
By: Hoyer,Wayne D.
Contributor(s): Maclnnis,Deborah J.
Material type:
BookPublisher: Houghton Mifflin Co., Boston 2004Edition: 3rd.Description: xxi,697.ISBN: 0618264825.Subject(s): Consumer BehaviorDDC classification: 658.8342 | H852C3
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Books
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PK Kelkar Library, IIT Kanpur | General Stacks | 658.8342 H852C3 (Browse shelf) | Available | A149457 |
Total holds: 0
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| 658.8342 EN32C8 CONSUMER BEHAVIOR | 658.8342 G755i AN INFORMATION PROCESSING MODEL OF INDIVIDUAL CHOICE BEHAVIOR STRESSING THE SIMPLICITY-COMPLEXITY DI | 658.8342 H191 HANDBOOK OF CONSUMER BEHAVIOUR | 658.8342 H852C3 CONSUMER BEHAVIOR | 658.8342 K145C CONSUMER BEHAVIOR AND MANAGERIAL DECISION MAKING | 658.8342 K145C2 CONSUMER BEHAVIOUR AND MANAGERIAL DECISION MAKING | 658.8342 K571 People and products |
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