HUB CULTURE
By: Stalnakar,Stan.
Material type: BookPublisher: John Wiley & Sons (Asia) Pte. Ltd., Singapore 2002Description: 197.ISBN: 0470820721.Subject(s): Brand Choice | Consumer'S PreferencesDDC classification: 658.8343 | ST18HItem type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
Books | PK Kelkar Library, IIT Kanpur | General Stacks | 658.8343 ST18H (Browse shelf) | Available | A142870 |
Total holds: 0
Browsing PK Kelkar Library, IIT Kanpur Shelves , Collection code: General Stacks Close shelf browser
658.8343 B394 The behavioral economics of brand choice | 658.8343 P274w Wired to care | 658.8343 R126c Choice-Based conjoint analysis | 658.8343 ST18H HUB CULTURE | 658.8343 W722C CONVERGENCE MARKETING | 658.835 H519O THE OUTSOURCING DILEMMA | 658.835 T822m MARKETING RESEARCH |
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