SEMIOTICS MARKETING AND COMMUNICATION.
By: Floch,Jean-Marie.
Contributor(s): Bodkin,Robin Orr.
Material type:
BookSeries: International Marketing Series. Publisher: Palgrave,Hampshire 2001Description: xiii,225.ISBN: 033376014X.Subject(s): Communication In Marketing -- France | Semiotics -- FranceDDC classification: 658.802 | F651S
| Item type | Current location | Collection | Call number | url | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Books
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PK Kelkar Library, IIT Kanpur | COMPACT STORAGE (BASEMENT) | 658.802 F651S (Browse shelf) | Book Request | Available | A137394 |
Total holds: 0
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| 658.802 D33M MARKET DRIVEN STRATEGY | 658.802 D356s3 DECISION SUPPORT SYSTEMS | 658.802 D72s Strategic marketing decisions in global markets | 658.802 F651S SEMIOTICS MARKETING AND COMMUNICATION. | 658.802 IN2 INPUT, OUTPUT, AND MARKETING | 658.802 K455s6 STRATEGIC MARKETING PROBLEMS | 658.802 K455S7 STRATECGIC MARKETING PROBLEMS |
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