HANDBOOK OF RELATIONSHIP MARKETING.
By: Jagdish N. Sheth,Atul No Parvatiyar.
Contributor(s): Parvatiyar,Atul.
Material type:
BookPublisher: Response Books, New Delhi 2000Description: xiv,660.ISBN: 81782901045.Subject(s): Relationship MarketingDDC classification: 658.8 | H192
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Books
|
PK Kelkar Library, IIT Kanpur | General Stacks | 658.8 H192 (Browse shelf) | Available | A138078 |
Total holds: 0
Browsing PK Kelkar Library, IIT Kanpur Shelves , Collection code: General Stacks Close shelf browser
| 658.8 F49 FINANCIAL TIMES MASTERING MARKETING | 658.8 G65P PRODUCT MANAGER'S HANDBOOK | 658.8 H111i4 INDUSTRIAL MARKETING MANAGEMENT | 658.8 H192 HANDBOOK OF RELATIONSHIP MARKETING. | 658.8 J334M MARKETING MANAGEMENT | 658.8 K153S2 SERVICES MARKETING MANAGEMENT | 658.8 K847K KOTLER ON MARKETING |
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