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RESEARCH IN MARKETING

By: Jagdish N. Sheth.
Contributor(s): Sheth,Jagdish N.
Material type: materialTypeLabelBookPublisher: Jai Press, Stamford c1999Description: xvii,201.ISBN: 0762305665.Subject(s): Business EthicsDDC classification: 174.4 | T343
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Item type Current location Collection Call number url Status Date due Barcode Item holds
Books Books PK Kelkar Library, IIT Kanpur
COMPACT STORAGE (BASEMENT) 174.4 T343 (Browse shelf) Book Request Available A137089
Total holds: 0

Contents; V.15. Theoretical Foundations In Marketing Ethics ; Ed. By Scott J. Vittel [And] Donald P.Robin

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