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Encyclopedia of strategic management [5 volume set]

Contributor(s): Lancaster, Geoff [ed.] | Massingham, Lester [ed.] | Wootton, Simon [ed.] | Horne, Terry [ed.] | Armstrong, Michael [ed.] | Allen, David [ed.] | Smith, Paul [ed.] | Berry, Chris [ed.] | Pulford, Alan [ed.].
Material type: materialTypeLabelBookPublisher: New Delhi Crest Publishing House 2002Description: various pagings.ISBN: 8124202699.Subject(s): Strategic planning -- Encyclopedia | Marketing -- EncyclopediaDDC classification: 658.80203 | En19
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Item type Current location Collection Call number Vol info Status Date due Barcode Item holds
Reference Reference PK Kelkar Library, IIT Kanpur
Reference 658.80203 En19 v.1 (Browse shelf) v.1. Marketing planning and evaluation Reference A137450
Reference Reference PK Kelkar Library, IIT Kanpur
Reference 658.80203 En19 v.2 (Browse shelf) v.2. Thinking Reference A137451
Reference Reference PK Kelkar Library, IIT Kanpur
Reference 658.80203 En19 v.3 (Browse shelf) v.3. Human resource management Reference A137452
Reference Reference PK Kelkar Library, IIT Kanpur
Reference 658.80203 En19 v.4 (Browse shelf) v.4. Financial decisions Reference A137453
Reference Reference PK Kelkar Library, IIT Kanpur
Reference 658.80203 En19 v.5 (Browse shelf) v.5. Marketing communications Reference A137454
Total holds: 0

Contents : v.1. Marketing planning and evaluation -- v. 2. Thinking --v. 3. Human resource management -- v. 4. Financial decisions -- v. 5. Marketing communications

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