PREPARING THE MARKETING PLAN
By: Parmerlee,David.
Material type:
BookSeries: American Marcketing Association Marcketing Toolbox. Publisher: Ntc Business Books, Chicago c2000Edition: new ed.Description: xxiv,223.ISBN: 0658001345.Subject(s): Marcketing -- Management | Strategic PlanningDDC classification: 658.8 | P241P
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Books
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PK Kelkar Library, IIT Kanpur | General Stacks | 658.8 P241P (Browse shelf) | Available | A133542 |
Total holds: 0
Browsing PK Kelkar Library, IIT Kanpur Shelves , Collection code: General Stacks Close shelf browser
| 658.8 N42 New directions in critical marketing studies [4v.] | 658.8 P182P PRINCIPLES OF MARKETING | 658.8 P182P3 PRINCIPLES OF SERVICES MARKETING | 658.8 P241P PREPARING THE MARKETING PLAN | 658.8 P277S SUCCESSFUL MARKETING FOR THE SMALL BUSINESS | 658.8 P292E ESSENCE OF SERVICES MARKETING | 658.8 P933M12 MARKETING |
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