SELLING TO A SEGMENTED MARKET
By: Swenson, Chester A.
Material type:
BookPublisher: New York Quorum 1990Description: xix,177.ISBN: 089930446X.Subject(s): Market Segmentation -- United States | Consumers Preferences -- United States | Consumer Behaviour -- United StatesDDC classification: 658.835 | Sw42s
| Item type | Current location | Collection | Call number | url | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Books
|
PK Kelkar Library, IIT Kanpur | COMPACT STORAGE (BASEMENT) | 658.835 Sw42s (Browse shelf) | Book Request | Available | A113828 |
Total holds: 0
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