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ADVERTISING MANAGEMENT

By: Gilligan, Colin.
Contributor(s): Crowther, Geoffrey.
Material type: materialTypeLabelBookSeries: Philip Allan Textbooks In Business Studies. Publisher: New Delhi Heritage Pub. 1983Description: viii,215.Subject(s): AdvertisingDDC classification: 659.1 | G415a
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Item type Current location Collection Call number url Status Date due Barcode Item holds
Books Books PK Kelkar Library, IIT Kanpur
COMPACT STORAGE (BASEMENT) 659.1 G415a (Browse shelf) Book Request Available A73403
Total holds: 0
Browsing PK Kelkar Library, IIT Kanpur Shelves , Collection code: COMPACT STORAGE (BASEMENT) Close shelf browser
659.1 B693a ADVERTISING MANAGEMENT 659.1 C813a ADVERTISING RESOURCE ALLOCATION 659.1 C813m MANAGING ADVERTISING EFFECTIVELY 659.1 G415a ADVERTISING MANAGEMENT 659.1 G51a Advertising in modern life 659.1 H411a4 ADVERTISING 659.1 J718B BEHIND POWERFUL BRANDS

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