EXPERIENTIAL EXERCISES IN MARKETING RESEARCH
By: Luck, David J.
Contributor(s): Taylor, Donald A.
Material type: BookPublisher: Englewood Cliffs Prentice-Hall 1980Description: viii,181.Subject(s): Marketing Research -- Problems, Exercises, EtcDDC classification: 658.83076 | L963eItem type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
Books | PK Kelkar Library, IIT Kanpur | General Stacks | 658.83076 L963e (Browse shelf) | Available | A67382 |
Total holds: 0
Browsing PK Kelkar Library, IIT Kanpur Shelves , Collection code: General Stacks Close shelf browser
658.83015118 F857Q QUANTITATIVE MODELS IN MARKETING RESEARCH | 658.83018 G825r RESEARCH FOR MARKETING DECISIONS | 658.83028 M459s Statistics for marketing and consumer research | 658.83076 L963e EXPERIENTIAL EXERCISES IN MARKETING RESEARCH | 658.834 H695C CONSUMER RESEARCH | 658.834 M961 CONSUMERISM | 658.834 R137C CONSUMER BEHAVIOR |
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