INDUSTRIAL MARKETING RESEARCH TECHNIQUES & PRACTICES
By: Lee, Donald D.
Material type:
BookPublisher: Westport, Ct. Technomic 1978Description: ii,137.Subject(s): Marketing ResearchDDC classification: 658.83 | L511i
| Item type | Current location | Collection | Call number | url | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Books
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PK Kelkar Library, IIT Kanpur | COMPACT STORAGE (BASEMENT) | 658.83 L511i (Browse shelf) | Book Request | Available | A60643 |
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| 658.83 K154p PERSPECTIVES IN CONSUMER BEHAVIOR | 658.83 K287m MARKETING INTELLIGENCE | 658.83 K855 MARKETING RESEARCH IN THE DEVELOPING COUNTRIES | 658.83 L511i INDUSTRIAL MARKETING RESEARCH TECHNIQUES & PRACTICES | 658.83 M177m MARKETING RESEARCH | 658.83 M242m3 The market research toolbox | 658.83 M319 MANUAL OF INDUSTRIAL MARKETING RESEARCH |
Bibliography : P. 132-133
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