SPENDING ADVERTISING MONEY
By: Broadbent, Simon.
Material type:
BookPublisher: London Business Books 1970Description: 274.Subject(s): Advertising Agencies | Advertising -- Great BritainDDC classification: 659.10942 | B78s
| Item type | Current location | Collection | Call number | url | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Books
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PK Kelkar Library, IIT Kanpur | COMPACT STORAGE (BASEMENT) | 659.10942 B78s (Browse shelf) | Book Request | Available | A13903 |
Total holds: 0
Browsing PK Kelkar Library, IIT Kanpur Shelves , Collection code: COMPACT STORAGE (BASEMENT) Close shelf browser
| 659.1072 Us4q2 Using qualitative research in advertising | 659.108 As78p PERSPECTIVES IN ADVERTISING MANAGEMENT | 659.1082 Qu44e ETHICS, ADVERTISING AND RESPONSIBILITY | 659.10942 B78s SPENDING ADVERTISING MONEY | 659.10942 T362v VISIBLE PERSUADERS | 659.10971 F514e ECONOMIC IMPLICATIONS OF ADVERTISING | 659.111 B467f FINANCIAL PUBLIC RELATIONS |
Includes Bibliography
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