OUTDOOR ADVERTISING
By: Houck, John W.
Material type:
BookPublisher: Notre Dame, Ind. University Of Notre Dame Press 1969Description: 250.Subject(s): Advertising, OutdoorDDC classification: 659.130973 | H812o
| Item type | Current location | Collection | Call number | url | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Books
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PK Kelkar Library, IIT Kanpur | COMPACT STORAGE (BASEMENT) | 659.130973 H812o (Browse shelf) | Book Request | Available | A9099 |
Total holds: 0
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| 659.111 Sch63p PUBLICITY MEDIA AND METHODS | 659.113 L962m MEASURING ADVERTISING EFFECTIVENESS | 659.113 SCH82S5 STRATEGIC BRAND COMMUNICATION CAMPAIGNS | 659.130973 H812o OUTDOOR ADVERTISING | 659.1315 H677w WHAT MANAGEMENT SHOULD KNOW ABOUT INDUSTRIAL ADVERTISING | 659.132 J556C7 CREATIVE STRATEGY IN ADVERTISING | 659.132 M13a ADVERTISING IN THE PRINTED MEDIA |
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