Quantitative methods in marketing : a selected annotated bibliography
Contributor(s): Sheparovych, Zenon B. [ed.] Alexis, Marcus [ed.] Simon, Lonard S. [ed.].
Material type: BookSeries: American Marketing Association. Bibliography Series. Publisher: Chicago American Marketing Association 1968Description: 86p.Subject(s): Marketing -- Mathematical Models -- Bibl | Marketing -- BiblDDC classification: 016.65880182 | Sh47qItem type | Current location | Collection | Call number | url | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|
Books | PK Kelkar Library, IIT Kanpur | COMPACT STORAGE (BASEMENT) | 016.65880182 Sh47q (Browse shelf) | Book Request | Available | A2869 |
Total holds: 0
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