| 000 -LEADER |
|---|
| fixed length control field |
01733 a2200229 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| ISBN |
9781609613822 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
IIT Kanpur |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
647.9573 |
| Item number |
Sch82o |
| 100 ## - MAIN ENTRY--AUTHOR NAME |
|---|
| Personal name |
Schultz, Howard |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Onward |
| Remainder of title |
how Starbucks fought for its life without losing its soul |
| Statement of responsibility, etc |
Howard Schultz and Joanne Gordon |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Name of publisher |
Rodale |
| Year of publication |
2011 |
| Place of publication |
New York |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Number of Pages |
xv, 350p |
| 500 ## - GENERAL NOTE |
|---|
| General note |
New York Times bestseller |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
In this #1 New York Times bestseller, the CEO of Starbucks recounts the story and leadership lessons behind the global coffee company's comeback and continued success. In 2008, Howard Schultz decided to return as the CEO of Starbucks to help restore its financial health and bring the company back to its core values. In Onward, he shares this remarkable story, revealing how, during one of the most tumultuous economic periods in American history, Starbucks again achieved profitability and sustainability without sacrificing humanity. Offering you a snapshot of the recession that left no company unscathed, the book shows in riveting detail how one company struggled and recreated itself in the midst of it all. In addition, you’ll get an inside look into Schultz's central leadership philosophy: It's not about winning, it’s about the right way to win. Onward is a compelling, candid narrative documenting the maturing of a brand as well as a businessman. Ultimately, Schultz gives you a sense of hope that, no matter how tough times get, the future can be more successful than the past. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Leadership -- United States |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Coffee industry -- United States |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Starbucks Coffee Company |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Gordon, Joanne |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
