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The four factors of trust (Record no. 566881)

000 -LEADER
fixed length control field 02520 a2200217 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781119855019
040 ## - CATALOGING SOURCE
Transcribing agency IIT Kanpur
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number R271f
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Reichheld, Ashley
245 ## - TITLE STATEMENT
Title The four factors of trust
Remainder of title how organizations can earn lifelong loyalty
Statement of responsibility, etc Ashley Reichheld and Amelia Dunlop
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher Wiley
Year of publication 2023
Place of publication Hoboken
300 ## - PHYSICAL DESCRIPTION
Number of Pages 288p
520 ## - SUMMARY, ETC.
Summary, etc Did you know that trusted companies outperform their peers by up to 400%? That customers who trust a brand are 88% more likely to buy again? And that 79% of employees who trust their employer are more motivated to work (and less likely to leave)?

The importance of trust is at an all-time high―just as our inclination to trust is at an all-time low.

Building trust is your single greatest opportunity to create competitive advantage. With new data at its core, The Four Factors of Trust gives you practical guidance to measure and build trust in the relationships that matter the most―with your customers, workforce, and partners.

Trust ultimately comes down to just Four Factors: Humanity, Capability, Transparency, and Reliability.

These Four Factors make up Deloitte's HX TrustIDTM, a groundbreaking measurement tool poised to become the gold standard for evaluating organizational performance. Ashley Reichheld and Amelia Dunlop show how your organization can use HX TrustIDTM to measure, predict, and build trust to earn lifelong loyalty―and elevate the human experience with your customers, workforce, and partners. The Four Factors of Trust lays it all out in do-able parts so you can:

Create better business outcomes by understanding how trust affects human behaviors
Measure your company's trust score―revealing strengths, deficits, and opportunities to (re)build trust with key stakeholders
Design actionable strategies to improve trust with your customers, workforce, and partners
Build trust and earn loyalty through every business function from marketing to operations to talent experience
With compelling stories from leading organizations―and practical applications in Marketing & Experience, Cybersecurity, HR, Sustainability (ESG), and Operations & Technology―The Four Factors of Trust will enable you to create the relationships you want to build, the organizations you want to belong to, and the world you want to live in.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term LCSH
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Customer loyalty
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Employee loyalty
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Dunlop, Amelia
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Permanent Location Current Location Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Cost, replacement price Koha item type
        General Stacks PK Kelkar Library, IIT Kanpur PK Kelkar Library, IIT Kanpur 2023-10-03 2 2104.73 658.8 R271f A186272 2716.00 Books

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