Welcome to P K Kelkar Library, Online Public Access Catalogue (OPAC)

Behavioral Insights (Record no. 565232)

000 -LEADER
fixed length control field 02387 a2200253 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220602161205.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220602b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780262539401
040 ## - CATALOGING SOURCE
Transcribing agency IIT Kanpur
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 361.1
Item number H159b
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Hallsworth, Michael
245 ## - TITLE STATEMENT
Title Behavioral Insights
Statement of responsibility, etc Michael Hallsworth and Elspeth Kirkman
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher MIT Press
Year of publication 2020
Place of publication Cambridge
300 ## - PHYSICAL DESCRIPTION
Number of Pages xi, 227p
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title The MIT press essential knowledge series
520 ## - SUMMARY, ETC.
Summary, etc The definitive introduction to the behavioral insights approach, which applies evidence about human behavior to practical problems.Our behavior is strongly influenced by factors that lie outside our conscious awareness, although we tend to underestimate the power of this “automatic” side of our behavior. As a result, governments make ineffective policies, businesses create bad products, and individuals make unrealistic plans. In contrast, the behavioral insights approach applies evidence about actual human behavior—rather than assumptions about it—to practical problems. This volume in the MIT Press Essential Knowledge series, written by two leading experts in the field, offers an accessible introduction to behavioral insights, describing core features, origins, and practical examples.Since 2010, these insights have opened up new ways of addressing some of the biggest challenges faced by societies, changing the way that governments, businesses, and nonprofits work in the process. This book shows how the approach is grounded in a concern with practical problems, the use of evidence about human behavior to address those problems, and experimentation to evaluate the impact of the solutions. It gives an overview of the approach's origins in psychology and behavioral economics, its early adoption by the UK's pioneering “nudge unit,” and its recent expansion into new areas. The book also provides examples from across different policy areas and guidance on how to run a behavioral insights project. Finally, the book outlines the limitations and ethical implications of the approach, and what the future holds for this fast-moving area.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Policy sciences -- Psychological aspects
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Political planning -- Psychological aspects
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Psychology, Industrial
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kirkman, Elspeth
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Permanent Location Current Location Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Cost, replacement price Koha item type
        General Stacks PK Kelkar Library, IIT Kanpur PK Kelkar Library, IIT Kanpur 2022-06-13 102 790.21 361.1 H159b A185743 1164.35 Books

Powered by Koha