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Leading Pharmaceutical Innovation (Record no. 506882)

000 -LEADER
fixed length control field 04194nam a22005535i 4500
001 - CONTROL NUMBER
control field 978-3-540-77636-9
003 - CONTROL NUMBER IDENTIFIER
control field DE-He213
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161121231003.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr nn 008mamaa
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100301s2008 gw | s |||| 0|eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9783540776369
-- 978-3-540-77636-9
024 7# - OTHER STANDARD IDENTIFIER
Standard number or code 10.1007/978-3-540-77636-9
Source of number or code doi
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD28-70
072 #7 - SUBJECT CATEGORY CODE
Subject category code KJMV6
Source bicssc
072 #7 - SUBJECT CATEGORY CODE
Subject category code PDG
Source bicssc
072 #7 - SUBJECT CATEGORY CODE
Subject category code BUS087000
Source bisacsh
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.514
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Gassmann, Oliver.
Relator term author.
245 10 - TITLE STATEMENT
Title Leading Pharmaceutical Innovation
Medium [electronic resource] :
Remainder of title Trends and Drivers for Growth in the Pharmaceutical Industry /
Statement of responsibility, etc. by Oliver Gassmann, Gerrit Reepmeyer, Maximilian von Zedtwitz.
250 ## - EDITION STATEMENT
Edition statement Second Edition.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Berlin, Heidelberg :
Name of producer, publisher, distributor, manufacturer Springer Berlin Heidelberg,
Date of production, publication, distribution, manufacture, or copyright notice 2008.
300 ## - PHYSICAL DESCRIPTION
Extent XVI, 186 p. 47 illus.
Other physical details online resource.
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term computer
Media type code c
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term online resource
Carrier type code cr
Source rdacarrier
347 ## - DIGITAL FILE CHARACTERISTICS
File type text file
Encoding format PDF
Source rda
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Innovation: Key to Success in the Pharmaceutical Industry -- The Industry Challenge: Do You Really Want to Be in This Business? -- The Science and Technology Challenge: How to Find New Drugs -- The Pipeline Management Challenge: How to Organize Innovation -- The Internationalization Challenge: Where to Get Access to Innovation -- Management Answers to Pharmaceutical R&D Challenges -- Future Directions and Trends.
520 ## - SUMMARY, ETC.
Summary, etc. Pharmaceutical giants have doubled their investments in drug development in the past decade only to see new drug approvals remain constant. This book investigates and highlights a set of proactive strategies aimed at generating sustainable competitive advantage based on value-generating business practices. We focus on three sources of pharmaceutical innovation: new management methods in the drug development pipeline, new technologies as enablers for cutting-edge R&D, and new forms of cooperation and internationalization, such as open innovation in the early phases of R&D. Our findings are illustrated by cases from Europe, the US, and Asia. "One way we try to foster innovation - both the technological innovation and the organizational innovation - is to align our business objectives with our ideals." Dr. Daniel Vasella, CEO, Novartis International "Pharmaceutical innovation is in crisis. The industry will have to change both its innovation processes and its business models in order to reverse these trends and prosper in the future. Professors Gassmann, Reepmeyer and von Zedtwitz have marshalled together an impressive array of research in one volume. This book should prove to be an indispensable resource for all participants in the pharmaceutical industry." Prof. Henry Chesbrough, Executive Director, Center for Open Innovation, Haas School of Business, University of California, Berkeley "It�s time for a paradigm shift in pharmaceutical R&D. This book will tell you why." Dr. Goetz Baumann, Business Unit Manager, Hoffmann-La Roche (Germany) "This book offers a fact based, comprehensive insight to the increasing challenges of today`s drug development. Well worth reading not just for newcomers to the industry but also for industry professionals who want to understand the big picture". Dr. Pius Renner, Head of Strategic Planning and Portfolio Management in Development, Novartis Pharma .
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business.
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Pharmacy.
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management.
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Industrial management.
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Public health.
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Economic policy.1
650 4# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business and Management.2
650 4# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Innovation/Technology Management.2
650 4# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management.2
650 4# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element R & D/Technology Policy.2
650 4# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Public Health.2
650 4# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Pharmacy.1
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Reepmeyer, Gerrit.
Relator term author.1
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Zedtwitz, Maximilian von.
Relator term author.2
710 ## - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element SpringerLink (Online service)0
773 ## - HOST ITEM ENTRY
Title Springer eBooks0
776 8# - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Printed edition:
International Standard Book Number 97835407763524
856 0# - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://dx.doi.org/10.1007/978-3-540-77636-9
912 ## -
-- ZDB-2-SBE
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Barcode Date last seen Price effective from Koha item type
        PK Kelkar Library, IIT Kanpur PK Kelkar Library, IIT Kanpur 2016-11-21 EBK7169 2016-11-21 2016-11-21 E books

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