000 -LEADER |
fixed length control field |
04194nam a22005535i 4500 |
001 - CONTROL NUMBER |
control field |
978-3-540-77636-9 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
DE-He213 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20161121231003.0 |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
fixed length control field |
cr nn 008mamaa |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
100301s2008 gw | s |||| 0|eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9783540776369 |
-- |
978-3-540-77636-9 |
024 7# - OTHER STANDARD IDENTIFIER |
Standard number or code |
10.1007/978-3-540-77636-9 |
Source of number or code |
doi |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HD28-70 |
072 #7 - SUBJECT CATEGORY CODE |
Subject category code |
KJMV6 |
Source |
bicssc |
072 #7 - SUBJECT CATEGORY CODE |
Subject category code |
PDG |
Source |
bicssc |
072 #7 - SUBJECT CATEGORY CODE |
Subject category code |
BUS087000 |
Source |
bisacsh |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.514 |
Edition number |
23 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Gassmann, Oliver. |
Relator term |
author. |
245 10 - TITLE STATEMENT |
Title |
Leading Pharmaceutical Innovation |
Medium |
[electronic resource] : |
Remainder of title |
Trends and Drivers for Growth in the Pharmaceutical Industry / |
Statement of responsibility, etc. |
by Oliver Gassmann, Gerrit Reepmeyer, Maximilian von Zedtwitz. |
250 ## - EDITION STATEMENT |
Edition statement |
Second Edition. |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
Berlin, Heidelberg : |
Name of producer, publisher, distributor, manufacturer |
Springer Berlin Heidelberg, |
Date of production, publication, distribution, manufacture, or copyright notice |
2008. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
XVI, 186 p. 47 illus. |
Other physical details |
online resource. |
336 ## - CONTENT TYPE |
Content type term |
text |
Content type code |
txt |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
computer |
Media type code |
c |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
online resource |
Carrier type code |
cr |
Source |
rdacarrier |
347 ## - DIGITAL FILE CHARACTERISTICS |
File type |
text file |
Encoding format |
PDF |
Source |
rda |
505 0# - FORMATTED CONTENTS NOTE |
Formatted contents note |
Innovation: Key to Success in the Pharmaceutical Industry -- The Industry Challenge: Do You Really Want to Be in This Business? -- The Science and Technology Challenge: How to Find New Drugs -- The Pipeline Management Challenge: How to Organize Innovation -- The Internationalization Challenge: Where to Get Access to Innovation -- Management Answers to Pharmaceutical R&D Challenges -- Future Directions and Trends. |
520 ## - SUMMARY, ETC. |
Summary, etc. |
Pharmaceutical giants have doubled their investments in drug development in the past decade only to see new drug approvals remain constant. This book investigates and highlights a set of proactive strategies aimed at generating sustainable competitive advantage based on value-generating business practices. We focus on three sources of pharmaceutical innovation: new management methods in the drug development pipeline, new technologies as enablers for cutting-edge R&D, and new forms of cooperation and internationalization, such as open innovation in the early phases of R&D. Our findings are illustrated by cases from Europe, the US, and Asia. "One way we try to foster innovation - both the technological innovation and the organizational innovation - is to align our business objectives with our ideals." Dr. Daniel Vasella, CEO, Novartis International "Pharmaceutical innovation is in crisis. The industry will have to change both its innovation processes and its business models in order to reverse these trends and prosper in the future. Professors Gassmann, Reepmeyer and von Zedtwitz have marshalled together an impressive array of research in one volume. This book should prove to be an indispensable resource for all participants in the pharmaceutical industry." Prof. Henry Chesbrough, Executive Director, Center for Open Innovation, Haas School of Business, University of California, Berkeley "It�s time for a paradigm shift in pharmaceutical R&D. This book will tell you why." Dr. Goetz Baumann, Business Unit Manager, Hoffmann-La Roche (Germany) "This book offers a fact based, comprehensive insight to the increasing challenges of today`s drug development. Well worth reading not just for newcomers to the industry but also for industry professionals who want to understand the big picture". Dr. Pius Renner, Head of Strategic Planning and Portfolio Management in Development, Novartis Pharma . |
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Business. |
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Pharmacy. |
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Management. |
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Industrial management. |
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Public health. |
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Economic policy.1 |
650 4# - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Business and Management.2 |
650 4# - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Innovation/Technology Management.2 |
650 4# - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Management.2 |
650 4# - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
R & D/Technology Policy.2 |
650 4# - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Public Health.2 |
650 4# - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Pharmacy.1 |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Reepmeyer, Gerrit. |
Relator term |
author.1 |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Zedtwitz, Maximilian von. |
Relator term |
author.2 |
710 ## - ADDED ENTRY--CORPORATE NAME |
Corporate name or jurisdiction name as entry element |
SpringerLink (Online service)0 |
773 ## - HOST ITEM ENTRY |
Title |
Springer eBooks0 |
776 8# - ADDITIONAL PHYSICAL FORM ENTRY |
Relationship information |
Printed edition: |
International Standard Book Number |
97835407763524 |
856 0# - ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
http://dx.doi.org/10.1007/978-3-540-77636-9 |
912 ## - |
-- |
ZDB-2-SBE |