| 000 -LEADER |
|---|
| fixed length control field |
00409pam a2200157a 44500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
659.1 |
| Item number |
D922i |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Dunn, Samuel Watson |
| 245 1# - TITLE STATEMENT |
|---|
| Title |
INTERNATIONAL HANDBOOK OF ADVERTISING |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
N. Y. |
| Name of publisher, distributor, etc. |
Mcgraw-Hill |
| Date of publication, distribution, etc. |
1963 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
788 |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE |
|---|
| Title |
Mcgraw-Hill Series In International Development |
| Volume/sequential designation |
|
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Advertising |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
U. S. Comm |
| 964 ## - |
|---|
| -- |
REF |
| 997 ## - |
|---|
| -- |
25573 BASE R |
