000 -LEADER |
fixed length control field |
00398pam a2200157a 44500 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.018 |
Item number |
AL23m |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Alderson, Wroe |
245 1# - TITLE STATEMENT |
Title |
MARKETING AND THE COMPUTER |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Englewood Cliffs, N. J. |
Name of publisher, distributor, etc. |
Prentice-Hall |
Date of publication, distribution, etc. |
1963 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
443 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing Research |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Operations Research |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Shapiro, Stanley J. |
964 ## - |
-- |
CIRC |
997 ## - |
-- |
53835 C |