| 000 -LEADER |
|---|
| fixed length control field |
00449pam a2200157a 44500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8 |
| Item number |
Ad497p |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Adler, Lee |
| 245 1# - TITLE STATEMENT |
|---|
| Title |
PLOTTING MARKETING STRATEGY |
| Statement of responsibility, etc. |
A NEW ORIENTATION |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
New York |
| Name of publisher, distributor, etc. |
Simon And Schuster |
| Date of publication, distribution, etc. |
c1967 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
318 |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Bibliographical Footnotes |
| 500 ## - GENERAL NOTE |
|---|
| General note |
An Interpublic Press Book |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing Management -- Addresses, Essays, Lectures |
| 964 ## - |
|---|
| -- |
CIRC |
| 997 ## - |
|---|
| -- |
K8867 C |
