000 -LEADER |
fixed length control field |
00529pam a2200181a 44500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
160408b2012 xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781412995146 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
P K Kelkar Library, IIT Kanpur |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
174.4 |
Item number |
Sa18 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
|
245 0# - TITLE STATEMENT |
Title |
SAGE brief guide to marketing ethics |
Remainder of title |
edited by Lisa Shaw |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Los Angeles |
Name of publisher, distributor, etc. |
Sage |
Date of publication, distribution, etc. |
2012 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
viii, 218p |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing -- Moral and ethical aspects |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Business ethics |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Shaw, Lisa, Ed. |
997 ## - |
-- |
A175269 C |