000 -LEADER |
fixed length control field |
00555pam a2200181a 44500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
160408b2003 xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
8177224441 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8342 |
Item number |
L333S2 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Lascu,Dana-Nicoleta,Lindquist,Jay D. |
245 1# - TITLE STATEMENT |
Title |
SHOPPER, BUYER, AND CONSUMER BEHAVIOR |
Statement of responsibility, etc. |
CASEBOOK: THEORY, MARKETING APPLICATIONS, AND PUBLIC POLICY IMPLICATIONS |
250 ## - EDITION STATEMENT |
Edition statement |
2nd |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
|
Name of publisher, distributor, etc. |
Biztantra, New Delhi |
Date of publication, distribution, etc. |
2003 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
vii,67 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Consumer Behavior |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Sirgy,M. Joseph |
964 ## - |
-- |
CIRC |
997 ## - |
-- |
A151717 C |