| 000 -LEADER |
|---|
| fixed length control field |
00556pam a2200181a 44500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
160408bc1995 xxu||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8101 |
| Item number |
G15D |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Ganapathy,Shobha |
| 245 1# - TITLE STATEMENT |
|---|
| Title |
DEVELOPING A MARKETING STRATEGY FOR AWAG-EKTA |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
|
| Name of publisher, distributor, etc. |
Indian Institute Of Management, Ahmedabad |
| Date of publication, distribution, etc. |
c1995 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
35 |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE |
|---|
| Title |
Indian Institute Of Management, Ahmedabad |
| Volume/sequential designation |
Mar-308 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Awag-Ekta -- Social Aspects |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Awag-Ekta -- Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Sales Management |
| 964 ## - |
|---|
| -- |
CIRC |
| 997 ## - |
|---|
| -- |
A139349 C |
