000 -LEADER |
fixed length control field |
00654pam a2200205a 44500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
160408bc2002 xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0415234263 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
659.2 |
Item number |
P96 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Danny No Moss,Barbara No Desanto |
245 1# - TITLE STATEMENT |
Title |
PUBLIC RELATIONS CASES |
Statement of responsibility, etc. |
INTERNATIONAL PERSPECTIVES |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
|
Name of publisher, distributor, etc. |
Routledge, London |
Date of publication, distribution, etc. |
c2002 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xx,267 |
500 ## - GENERAL NOTE |
General note |
Includes Bibliographical References. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Public Relations -- Case Studies |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Public Relations -- Crosscultural Studies |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Corporations -- Public Relations -- Case Studies |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Desanto,Barbara |
964 ## - |
-- |
CIRC |
997 ## - |
-- |
A138760 C |