| 000 -LEADER |
|---|
| fixed length control field |
00495pam a2200181a 44500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
160408b2005 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0761933549 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
659.1 |
| Item number |
H169P |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Halve,An |
| 245 1# - TITLE STATEMENT |
|---|
| Title |
PLANNING FOR POWER ADVERTISING |
| Statement of responsibility, etc. |
A USER'S MANUAL FOR STUDENTS AND PRACTITIONERS |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
|
| Name of publisher, distributor, etc. |
Response Books, New Delhi |
| Date of publication, distribution, etc. |
2005 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
260 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Advertising |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Advertising -- India |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Bhaskar |
| 964 ## - |
|---|
| -- |
CIRC |
| 997 ## - |
|---|
| -- |
A154405 C |
