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MARKETING CHANNEL MANAGEMENT (Record no. 327287)

000 -LEADER
fixed length control field 00481pam a2200169a 44500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160408bc1988 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0673182959
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
Item number H222m
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hardy, Kenneth G.
245 1# - TITLE STATEMENT
Title MARKETING CHANNEL MANAGEMENT
Statement of responsibility, etc. STRATEGIC PLANNING AND TACTICS
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Glenview
Name of publisher, distributor, etc. Scott, Foresman
Date of publication, distribution, etc. c1988
300 ## - PHYSICAL DESCRIPTION
Extent 724
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Channels -- Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Magrath, Allen J.
964 ## -
-- CIRC
997 ## -
-- A102857 C
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Permanent Location Current Location Date acquired Full call number Barcode Date last seen Uniform Resource Identifier Price effective from Koha item type
        COMPACT STORAGE (BASEMENT) PK Kelkar Library, IIT Kanpur PK Kelkar Library, IIT Kanpur 2007-08-12 658.84 H222m A102857 2016-04-08 Book Request 2016-04-08 Books

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