000 -LEADER |
fixed length control field |
00501pam a2200181a 44500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
160408b1995 xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
8121908418 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.83 |
Item number |
SE95M |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Seymour,Daniel T. |
245 1# - TITLE STATEMENT |
Title |
MARKETING RESEARCH |
Statement of responsibility, etc. |
QUALITATIVE METHODS FOR THE MARKETING PROFESSIONAL |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
|
Name of publisher, distributor, etc. |
S. Chand, New Delhi |
Date of publication, distribution, etc. |
1995 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xii,234 |
500 ## - GENERAL NOTE |
General note |
Includes Index |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing -- Research |
964 ## - |
-- |
CIRC |
997 ## - |
-- |
A120404 C |