000 -LEADER |
fixed length control field |
00562pam a2200181a 44500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
160408b1977 xxu||||| |||| 00| 0 eng d |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Item number |
K58m |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
King, William R. |
245 1# - TITLE STATEMENT |
Title |
MARKETING MANAGEMENT INFORMATION SYSTEMS |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
New York |
Name of publisher, distributor, etc. |
Petrocelli |
Date of publication, distribution, etc. |
1977 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
213 |
500 ## - GENERAL NOTE |
General note |
Bibliographical References |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing -- Information Services |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Management Information Systems |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Information Storage And Retrieval Systems -- Marketing Management |
964 ## - |
-- |
CIRC |
997 ## - |
-- |
A53704 C |