| 000 -LEADER |
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| fixed length control field |
00640pam a2200193a 44500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20170110165950.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
160408b1981 xxu||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
IITK |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
302.23 |
| Item number |
R311 |
| 245 1# - TITLE STATEMENT |
|---|
| Title |
Research methods in mass communication |
| Statement of responsibility, etc |
edited by Guido H Stempel and Bruce H Westley |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
Englewood Cliffs |
| Name of publisher |
Prentice-Hall |
| Year of publication |
1981 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Number of Pages |
vii,405 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Communication -- Methodology -- Addresses, Essays, Lectures |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Mass Media -- Methodology -- Addresses, Essays, Lectures |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Stempel, Guido H. [ed.] |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Westley, Bruce H. [ed.] |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
