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658.83 / Sa76c2
Sarstedt, Marko
       A concise guide to market research : the process, data, and methods using IBM SPSS statistics / Marko Sarstedt and Erik Mooi .- 2nd .- Berlin: Springer, 2014 .- xxii, 347p . .- ( Springer Texts In Business And Economics
ISBN: 9783642539640
Subject Headings:
Marketing;
Ecomonics;
Author Added Entry:
Mooi, Erik;
Copy Details:
Acc. No.: A180581, Full Call No.: 658.83 Sa76c2, Item type: Books , Location: General Stacks,
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