658.827 / Sa73s
Sarin, Sharad
Strategic brand management for B2B markets : a road map for organizational transformation / Sharad Sarin .- New Delhi: Sage, 2010 .- xix, 262p .
ISBN: 9788132105220
Subject Headings:
Branding (Marketing);
Copy Details:
Acc. No.: A171571, Full Call No.: 658.827 Sa73s, Item type: Books , Location: COMPACT STORAGE (BASEMENT),
------------------------- --------------------- ------ --------- ------- ------- --------- --------
Sarin, Sharad
Strategic brand management for B2B markets : a road map for organizational transformation / Sharad Sarin .- New Delhi: Sage, 2010 .- xix, 262p .
ISBN: 9788132105220
Subject Headings:
Branding (Marketing);
Copy Details:
Acc. No.: A171571, Full Call No.: 658.827 Sa73s, Item type: Books , Location: COMPACT STORAGE (BASEMENT),
------------------------- --------------------- ------ --------- ------- ------- --------- --------