658.5 / K848s3
Kotler, Philip
Social marketing : influencing behaviors for good / Philip Kotler [and] Nancy R. Lee .- 3rd .- Los Angeles: Sage Publications, 2008 .- xii, 444p .
ISBN: 9781412956475
Subject Headings:
Social marketing;
Copy Details:
Acc. No.: A163557, Full Call No.: 658.5 K848s3, Item type: Books , Location: General Stacks,
------------------------- --------------------- ------ --------- ------- ------- --------- --------
Kotler, Philip
Social marketing : influencing behaviors for good / Philip Kotler [and] Nancy R. Lee .- 3rd .- Los Angeles: Sage Publications, 2008 .- xii, 444p .
ISBN: 9781412956475
Subject Headings:
Social marketing;
Copy Details:
Acc. No.: A163557, Full Call No.: 658.5 K848s3, Item type: Books , Location: General Stacks,
------------------------- --------------------- ------ --------- ------- ------- --------- --------