659.111 / J199M
Jain,Abhinandan Kumar
MEDIA PLANNING MODELS : A REVIEW / .- Indian Institute Of Management, Ahmedabad, 1975 .- 20 . .- ( India Institute Of Management, Ahmedabad
Subject Headings:
Advertising;
Advertising Media Planning;
Copy Details:
Acc. No.: A139299, Full Call No.: 659.111 J199M, Item type: To Be Weeded Out (IIM REport) , Location: COMPACT STORAGE (BASEMENT),
------------------------- --------------------- ------ --------- ------- ------- --------- --------
Jain,Abhinandan Kumar
MEDIA PLANNING MODELS : A REVIEW / .- Indian Institute Of Management, Ahmedabad, 1975 .- 20 . .- ( India Institute Of Management, Ahmedabad
Subject Headings:
Advertising;
Advertising Media Planning;
Copy Details:
Acc. No.: A139299, Full Call No.: 659.111 J199M, Item type: To Be Weeded Out (IIM REport) , Location: COMPACT STORAGE (BASEMENT),
------------------------- --------------------- ------ --------- ------- ------- --------- --------