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658.83 / R311
Gilles Laurent,Bernard Pras
       RESEARCH TRADITIONS IN MARKETING / .- Kluwer Academic / Plenum Publishers, New York, 1994 .- xxii,442 .
ISBN: 0792393880
Subject Headings:
Marketing Research -- Congress;
Marketing Research -- Europe -- Congress;
Marketing Research -- United State -- Congress;
Author Added Entry:
Pras,Bernard;
Copy Details:
Acc. No.: A136693, Full Call No.: 658.83 R311, Item type: Books , Location: COMPACT STORAGE (BASEMENT),
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