658.802 / K455S7
Kerin,Roger A.
STRATECGIC MARKETING PROBLEMS / CASES AND COMMENTS .- 7th .- Prentice Hall, Englewood Cliffs, c1995 .- xii,738. .
ISBN: 02051617077
Subject Headings:
Marketing -- Decision Making -- Case Studies;
Marketing -- Management -- Case Studies;
Author Added Entry:
Peterson,Robert A.;
Copy Details:
Acc. No.: A120527, Full Call No.: 658.802 K455S7, Item type: Books , Location: COMPACT STORAGE (BASEMENT),
------------------------- --------------------- ------ --------- ------- ------- --------- --------
Kerin,Roger A.
STRATECGIC MARKETING PROBLEMS / CASES AND COMMENTS .- 7th .- Prentice Hall, Englewood Cliffs, c1995 .- xii,738. .
ISBN: 02051617077
Subject Headings:
Marketing -- Decision Making -- Case Studies;
Marketing -- Management -- Case Studies;
Author Added Entry:
Peterson,Robert A.;
Copy Details:
Acc. No.: A120527, Full Call No.: 658.802 K455S7, Item type: Books , Location: COMPACT STORAGE (BASEMENT),
------------------------- --------------------- ------ --------- ------- ------- --------- --------