658.8001 / K459p
PERSPECTIVES IN MARKETING THEORY / .- New York: Appleton Century-Crofts, c1968 .- xv,462.
Includes Bibliographies
Subject Headings:
Marketing;
Copy Details:
Acc. No.: A8478, Full Call No.: 658.8001 K459p, Item type: Books , Location: COMPACT STORAGE (BASEMENT),
------------------------- --------------------- ------ --------- ------- ------- --------- --------
PERSPECTIVES IN MARKETING THEORY / .- New York: Appleton Century-Crofts, c1968 .- xv,462.
Includes Bibliographies
Subject Headings:
Marketing;
Copy Details:
Acc. No.: A8478, Full Call No.: 658.8001 K459p, Item type: Books , Location: COMPACT STORAGE (BASEMENT),
------------------------- --------------------- ------ --------- ------- ------- --------- --------